CompanyMapp: Redefining Location-Based Dating

Connecting Hearts Through Innovative Geospatial Technology

Microsoft edge campanymapp on demand dating app for ios and android 2024 08 25 at 12.45.17 am (1)

The Client

CompanyMapp

CompanyMapp approached us with a vision to create a next-generation dating app that would employ advanced location-based technology to connect people in real-time. Their goal was to facilitate more organic, spontaneous connections based on proximity and shared interests.

The Challenge

Balancing Privacy, Safety, and Engagement

While location-based dating apps offered exciting possibilities, they also presented significant challenges in terms of user privacy, safety, and creating meaningful connections. CompanyMapp needed a solution that could harness the power of geolocation while addressing these critical concerns.

Challenges We Solved For CompanyMapp

Ensuring User Privacy and Safety

Location-based services raised concerns about privacy breaches and potential safety risks, with 70% of surveyed users expressing hesitation about sharing their exact location.
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Creating Meaningful Connections

Many dating apps struggled with superficial interactions, with only 20% of matches leading to actual conversations.
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Maintaining User Engagement

Dating app fatigue was a common issue, with average user retention rates hovering around 25% after 3 months.
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Our Innovative Solutions

  • Smart Location Sharing

    We developed a dynamic location-sharing system with customizable privacy settings and AI-powered safety alerts. This increased user comfort with location sharing by 85% and reduced reported safety incidents by 95% compared to industry averages.

  • Context-Aware Matching

    We implemented an AI-driven matching algorithm that considers not just location, but also real-time context (e.g., attending the same event). This increased match-to-conversation rates to 60% and led to a 40% higher rate of offline meetups.

  • Gamified Dating Experience

    We introduced gamified elements like "Serendipity Challenges" and "Connection Quests" tied to real-world locations. This boosted user retention to 45% after 3 months and increased daily active users by 70%.

Technology Stack

Built for Performance and Scalability

  • Swift

  • Rails

  • Pusher

  • Postgres

  • Firebase

  • AWS S3

  • Android

Why Businesses Choose 1985

  • Technical Expertise with Business Acumen

    We understand both the technology and the complexities of enterprise operations

  • Scalable Solutions

    Our systems are designed to grow and adapt with your business needs

  • Security-First Approach

    We prioritize data protection and system integrity in all our solutions

  • Continuous Innovation

    We stay ahead of technology trends to keep your enterprise competitive

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